This tutorial describes how to create and configure a connection between CopeCart and HubSpot via Zapier.

To make Zapier know it should "listen" to your product sale process at CopeCart, you need to create a Webhook. In other words, you need to establish a mechanism of notifying the system that something has happened.

To do that, go to your Zapier account and follow the next steps:

  1. Go to the Zaps menu.

  2. Click on a Make a New Zap button.

  3. Scroll down to the Built-In Apps list and select the option Webhooks by Zapier.

  4. Choose Catch Hook as a trigger event and click on Continue.

What you just did is created a Webhook Endpoint. It is a unique address where the specific messages will be sent to when a specific action happens.

Next, you need to configure an IPN connection between Zapier and CopeCart so that CopeCart would send a notification to the Webhook Endpoint whenever the product is purchased.

To do that, open your CopeCart home page in a new tab, click on your username in the upper-right corner, and proceed to the IPN connections:

Create and name a new Generic IPN integration:

Now you need to tell CopeCart to send notifications to the Webhook Endpoint you have created at Zapier. To do that, copy the Webhook URL from Zapier to the Notification URL field at CopeCart, enter a secret key, and press Save changes:

Go to the Product edit page and enable an IPN integration with Zapier:

Then, go to the product Checkout page and proceed to the Test order—fill in the fields with whatever user information you want, select a payment plan and a Test payment option, and click on the Order now button:

You have just completed a test order. Now, switch back to Zapier and proceed to the next step by clicking on the Continue button. You will be redirected to the test step. We strongly recommend you proceed to the test by clicking on Test & Continue. If the integration between CopeCart and Zapier works, you will be redirected to the next step:

Next, you should configure an interface between Zapier and HubSpot. To do that, follow the next steps:

  1. Select a HubSpot app.

  2. Select an action that will be triggered at HubSpot by the product purchase at CopeCart.
    In this example, creating a new contact is used. You can choose any of the available options, naturally.

  3. Select an appropriate HubSpot account and click on the Continue button.

Now, you need to customize a selected action. In this example, Create Contact is used as an option.

To make it work properly, you should configure all required parameters in this step. Some of them are provided by HubSpot by default, and you can choose others from drop-down lists as the data received in the IPN message.

After customizing an action, test the connection between Zapier and HubSpot.

If you made no mistakes and integration are complete, you would observe the integration result at your HubSpot account:

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